What is a Marketing Funnel
What exactly is a channel for marketing? And what are the reasons why an online marketing professional need one?
It's a marketing strategy that you employ to persuade prospective customers to purchase your products. It's a selling process where a visitor comes to your blog to seek information that may help solve the issue. But, with the help of specific tools, you can be able to establish a relationship with each visitor.
This will help you better understand each visitor's needs. This will allow you to provide the most relevant information to all your users. The visitor is more comfortable buying your product if you have gained their trust. The visitor becomes a customer.
Many customers end up becoming extremely loyal customers and will buy almost any product your website sells. A marketing funnel describes the steps that are required to convert a person who comes to your site into a customer that will come back to you for all future purchases.
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For any internet marketer, this is the ultimate goal. This can easily be accomplished with a well-constructed funnel.
Your efforts to market are grabbing the attention of people, and bringing them to your funnel. When they fill out the forms that you have on your PERSONAL Lead Capture Page, they are able to enter your funnel. Because no one will sign up to your lead capture page, I said "personal". They would like to be leaders and not a business.
The lead capture pages serve as the entry point to the funnel. When they click "Signup Now" or "Enter There" and they'll be able to be entering a brand new world of marketing via network.
It's their choice. It's their decision. They don't have to buy you as a mentor or leader. You could also demonstrate to them how they can increase leads and bring more cash into their businesses.
This is how a typical marketing channel works.
To draw customers to your product, you need to offer them an opportunity to win a prize to be offered on the "front end". You must sign up to receive the free product.
Now, you can add these contacts to your email list so you can email them with other relevant offers.
They'll be directed to a page that offers an offer for a lower price or a trip wire deal right after they sign to receive the offer for free. This is the point where they go into the "back-end of the funnel."
If the person purchases the lowest priced offer and is accepted, they are directed to a comparable offer at a more expensive price (commonly known as an Upsell). A person who also buys the cheaper offer will be taken to the next similar product at a more expensive price. This could continue for a lengthy time.
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