New York Public Library Affords “Dream Getaway” for Black Friday
The New York Public Library is known for its annual Black Friday ads promoting free books and 100% off coupons. This year the library is offering to help you book your dream vacation. The “Black Friday Travel Deal” is an “all-inclusive package” with “millions of travel destinations” and an “all-you-can-read buffet”. The best part is that you can “drive freely from the kitchen to the couch” without having to worry about travel restrictions. The only passport you need to take advantage of these incredible offers is a library card as you will of course be traveling through books!
2020 NYPL Black Friday Ad, courtesy of NYPL
2020 is the third year the library publishes its (non) traditional ads. The ads are emailed to the library’s 1.1 million subscribers. This year, thanks to a generous and anonymous member of the Library’s Board of Trustees, it will also be printed as a full-page advertisement in the New York Times. The campaigns draw attention to the many resources that New York public libraries have to offer. During the pandemic, the library added even more helpful tools, including grab-and-go service in over fifty locations, virtual storytimes, 300,000 e-books, on-demand one-to-one tuition, K-12 virtual tutoring on a variety of topics , extended access to research databases and much more.
2018 NYPL Black Friday Ad, courtesy of NYPL
“We hope that the Black Friday 2020 ad provides the much-needed ease and illuminates the great work that public libraries across the country have been doing throughout the year to serve customers in an unprecedented moment. However, we would like to highlight the city we love in particular, a library that we know will heal and recover with patience and steadfastness, “says Carrie Welch, the library’s external officer.” The library will be there to help helping New Yorkers with whatever they need – occasionally too, and smiling. “
The Black Friday advertising campaign is the latest to mark the 125th anniversary of the New York Public Library and its mission to bring knowledge, information and opportunity to all, regardless of background or circumstance. You can read all the details of the Escape to NY package on the library website. There is a list of five recommended books that honor New York. A full list of 125 books focusing on NYC for adults, children, and teens will be released on December 3rd. The library’s Black Friday deal is an “unlimited offer”.
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